May 1, 2022
The Foreign Affairs Department (FAS) of the US Department of Agriculture has just coordinated with the American Chamber of Commerce (AmCham) in Da Nang to organize a food and beverage exhibition. The event was aimed at introducing American products to Da Nang’s business community, in the context of tourism recovery post-Covid-19.The exhibition brings together 21 participants, including Agricultural Associations, representatives of the states, distributors, manufacturers... from the US. Many products are introduced at the event including beef, pork, chicken, seafood, potatoes, cheese, raisins, beans, soy products, apples, blueberries, ginseng, popcorn, pecans, wine, whiskey…
The US promotes the consumption of agricultural products in Vietnam - Photo 1
Introducing American products to Da Nang consumers at the exhibition
Agricultural Counselor Robert Hanson (US Embassy) said that the exhibition held in Da Nang City was an opportunity to bring American food closer to a key tourist market. On this occasion, the US Embassy also introduced the digital marketing campaign "United Tastes" to connect, convey information and inspire Vietnamese consumers about high-quality and safe American products. Ambassador Marc Knapper said that Vietnam is currently the 8th largest export market of US food and agricultural products, while the US is Vietnam's largest export market. Bilateral agricultural trade has more than doubled, from $4 billion in 2011 to $9 billion in 2021.
Huy Dat
Báo Thanh Niên
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