Traveling while selling agricultural products at the same time

A stall to introduce agricultural products and promote garden ecotourism products at Fruit Honor Week and Southwest Urban Agricultural Market in 2022 (Long Khanh City). Photo: Ngoc Lien

Farmers and managers are very interested in creating stable output for agricultural products. One of the channels being implemented with positive results recently is connecting tourism with agriculture in order to create new tourism products, increase the richness and diversity of Dong Nai tourism and follow. the current trend of tourism development.

* Brand reputation must "go ahead"

According to the assessment of the Provincial Farmers' Association, Dong Nai agricultural products are currently mainly exported to the Chinese market, so there is dependence and passive consumption. Agricultural products often face the situation of good harvest, bad harvest, farmers have to find their own output for their products, there is no strong link in the consumption of products, so even though their agricultural products are People are increasingly improving quality but still passive in consumption, largely depending on traders.

In addition, many specialty fruit products of Dong Nai have good quality, but in fact still lack the necessary certificates of quality such as traceability information, censorship of the use of pesticides. plants, planting area codes...

Ms. Kim Mai, a farmer with more than 14 hectares of specialized cultivation area of Hoa Loc sand mango in Xuan Loc district, said that she always aims for clean production to create output for export-oriented products, but so far there has not been results from the lack of standards.

Meanwhile, in the domestic market, clean fruit has not yet had a sustainable foothold. Fruits using pesticides are often cheaper than clean fruits, but consumer psychology still prefers cheap fruits. Ms. Mai hopes that the authorities will support farmers to maintain clean production, promote local products more strongly to increase connection and consumption in domestic and foreign markets.

Like Mrs. Mai, some farmers in localities such as: H.Tan Phu, H.Dinh Quan... shared their desire to support standard production processes to build brands for local agricultural products to farmers can be more active in product consumption.

* Associated with tourism development

In the strategy of developing tourism into an important economic sector, Dong Nai has determined that agricultural and rural tourism is one of the three types of tourism that will be focused on developing in the coming time.

In recent years, agricultural and rural tourism in Dong Nai has developed quite strongly. The tourism products are diverse, of different sizes, but all with well-organized investment are shaping the market. Some tourism models have been successfully exploited such as: garden eco-tourism in Long Khanh city, districts: Vinh Cuu, Long Thanh, Cam My, with specialties of rambutan, durian, and mangosteen , Hieu Liem oranges, Tan Trieu pomelos, Dinh Quan cocoa... Some businesses and households have boldly invested in exploiting tourism associated with typical agricultural and rural products, contributing to increasing output for farmers. local produce.

Sharing about the development of agricultural and rural tourism models over the past time, Ms. Nguyen Thi Mong Binh, Deputy Director of the Department of Culture, Sports and Tourism said that rural tourism has contributed significantly to the development of the country. conscious. Every year, this tourism model has attracted hundreds of thousands of visitors; create jobs and increase people's income.

Through tourism activities, the awareness of protecting the environment and natural landscapes, preserving and promoting local cultural values in the residential community has also been improved and increased. These are achievements that both contribute to the general economic development of the locality and promote the beautiful living values in the community from changing the way of communicating and living in rural areas. This will also be a strong consumption channel for agricultural products for the people.

Source: Ngoc Lien/ baodongnai.com.